Interested in starting a candle making business?

Learn how to make money working with something you already love

Get the exact information you need to be up and running in 5 days or less

Veronica Miller

Dear Candle Loving Friend,

The biggest problem with starting your own candle business is just that – getting started.

Perhaps you make candles and a friend made an admiring comment, perhaps you heard someone talking about how great a business candles are these days, maybe you just brainstormed ideas for a business you’d enjoy and came up with candles

...but whichever way it happened there it was – you thought how much you would like to run your own candle business and from there the idea grew.

You’re now into fantasy mode – you start thinking about how great the rewards would be – working from home, not having to go to an office and be at everyone’s beck and call. Having the freedom, and the time to do what you want when you want.

The pride you would feel in making something, building it all up from scratch, the pleasure you would bring people with your fantastic products – warm lights, beautiful scents …

And then just when you’re mentally booking your cruise and imagining the admiring and envious looks your friends will give you when you tell them what you’re up to …

YOU SHOOT YOURSELF IN THE FOOT AND GIVE UP BEFORE YOU’VE EVEN STARTED!

The nagging voice of self-doubt creeps in – you turn your beautiful vision of how good life could be into a nightmare!

You start worrying about the detail and thinking all the negatives: how am I going to do this? What if people don’t like the candles? I don’t want to give out my home phone number to people. I don’t know how to sell. Where am I going to find supplies? You obsess over what colour your business cards should be.

Before you’ve lifted a finger to do anything practical towards the first stages of starting your business you’ve already crashed and burned. And your beautiful dream crumbles to dust …

Why do most people give up? The sad reality is that 90% of people who start a business fail. It’s just a fact, 9 out of ten people who have a go at this don’t succeed. And they have typically sunk a minimum of $1000 into it, which they never recoup.

I talk to so many people on a daily basis who would like to do something different – they’re everywhere!

But have any of these people DONE anything about their dreams?

No, and the sad truth is they probably won’t because most people don’t. and however they wrap that up – what ever excuses they make for themselves – time, money, if only… the reason usually comes down to a simple truth they don’t want to admit even to themselves… they’re afraid.

This fear is completely and utterly RATIONAL.

It is also completely and utterly IRRELEVANT.

We expect too much of ourselves. The odds are that you never had any kind of training or experience whatsoever in how to run a business, never mind specifically a candle business. You may have done helpful bits here and there – maybe you know some book-keeping or have done a bit of marketing. Do you think you therefore know everything you need to know about how to start and run a successful candle business from end to end with no mistakes?

Of course not …

Just because we're adults doesn't mean we know everything we need to run a great business from scratch with no help.

Most people who start a business don’t have any help, make mistakes, don’t foresee every problem, don’t know how to do everything straight off, but they start a business and learn by trial and error - which is frustrating, time consuming and costly.

I know because I run two businesses. Yes, getting started was by far the hardest part. And no, although I did plenty of planning I didn’t have every detail ironed out in advance.

I have worked a lot in corporate consultancy. I have made a lot of money for some of the biggest names in business (people like IBM, British Telecom, ING, Walmart).

I have helped them develop new projects, sort out problems and increase efficiency. I have cut costs from anywhere between $200,000 a year to $3.5million a year. I have worked out whole new ways of managing projects worth up to $27,000,000. I worked out how we were going to measure, track and demonstrate value for a $1,740,000,000 government contract.

But I didn’t start out this way, so I had to go out and learn everything I needed to know from other sources.

I got my degree in Economics. More importantly I was desperate to go out and get my first job and get real office experience. In the area I lived in at the time it just wasn’t that easy to get even a basic office admin role with no experience, qualifications or contacts, so I took any job I could get and used it as learning experience.

I finally got my big break as a Business Analyst for a local charity. I loved that job! I did everything, from writing a policy manual, to efficiency studies, to getting my first taste of consultancy work

And from then there was no stopping me – I got to work in bigger and bigger organizations getting bigger and better roles. All the way up to head of a high-end software production team. And that was my last paid job as an employee, because from there I decided to start my own consultancy business.

In my last couple of consulting roles I got to help my client pitch for a $1,280,000,000 contract and I looked after the finances and completion schedule for a $100,000,000 project.

So I know what it is like to start from nothing, with no background and no clue and have to go out and work it all out for yourself.

And although over the years I have got to work in all these huge companies on big projects, I’ve also done a lot of work with smaller companies, and one-person start-ups.

I just love this because I’ve been there myself, having to work from every viewpoint and be versatile enough to take every role and job no matter how small or large. There is no feeling like the satisfaction you get from creating something right from the ground out of nothing.

This is why I like working with people like you – people who are just starting out. There’s much more of a buzz from seeing the great success of an individual who has started from nothing and taken it to something tangible you can hold in your hand than seeing yet another corporate spreadsheet.

But it can be difficult. When you’re dealing with major corporations they already have a structure to work in and practically limitless resources. They already have something to build on – no project starts truly from scratch. And they can usually afford to make some mistakes.

In the smaller business there are lots of errors that can be made. And many of these are potentially fatal. One poor choice can make the difference between making a profit, or not surviving to the next month.

So I think I understand some of the concerns and problems you’re facing as a prospective owner of your own start-up candle business, because I went through every single one of them myself.

I have twelve years experience. I have the education. Even to this day I invest every year in further professional training. I have worked through all the trial and error on myself and a number of my clients, so here’s what I’m going to show you.

From talking to and working with a number of individuals and small businesses over the years I realized just how bad some of the information given to people who want to start their own business is.

This is the kind of information you want to avoid:

• Information that is over-whelming. The majority is not designed for individuals starting a candle business, a lot of it is for major corporations. Much is in little bits here and there, loads isn’t relevant, plenty is out of date, and some of it is just down-right WRONG.



• Keep away from information that is vague and all-purpose. Starting a home based business like making candles has little in common with starting a café, or a gym.



• Most information is aimed at people who are looking to start big – going on about premises, employment law, and how to raise start-up capital. There is very little about how to start a small, one-person operation.



• Steer clear of information which ONLY tells you about all the mistakes you might make WITHOUT ever giving you a clear strategy for avoiding specific problems and telling you how to position your business for success from the get-go. They often tend to assume you will fail, rather than helping you to find ways to succeed.

To help you avoid wasting your time wading through this awful stuff, I will show you:

5 steps to Start – making it fast and easy

Your time, money and mental energy are precious. You don’t have all day to potter around your business. You need to know the top 5 things to do and in what order – literally a roadmap to success, to avoid wasting time on activities that won’t give you results.

You don’t want to end up six months down the line and find out that you still haven’t got a working candle business or worse – you’re a few thousand dollars in debt with nothing to show for it.

Knowing exactly what to do, when to do it and in what order means:

	you save a lot of wasted time
	you are as productive as you can be
	you get it right from the get-go
	you set the foundations of success from the start – and avoid the patterns of failure that cause 90% of businesses to go under.
	You don’t waste emotional energy on uncertainty, anxiety and doubt – you get to the stage of confident, proud business owner as soon as possible.
	Don’t spend time “treading water”
	You get an easy blueprint to success
	Make it most likely you will actually start a business – many people think/talk/dream about it, but never get round to taking the first step because they don’t know how – you don’t have to have that problem.

In short, you don’t need to guess or make it up. You get a simple outline of the five things you must do to get started. Do the first one, then the second. When you have completed all 5 your business has begun!

Fast Start – gain a flying advantage

If you want to get started quickly, but need to be profitable from the get-go. This is for you.

	find out how to start selling and make profit in less than a week.
	discover the hot items that will sell themselves over and over, making you a mint.
	Make sure you have a viable ongoing business before you quit your job and spend a ton of money you don’t have.
	Make money to help your start-up pay for itself.
	Start building a customer base immediately .
	Save weeks of effort and frustration and mis-directed activity.
	Find out if this is really for you before you seriously commit ….
	Get a head start on your competition.
	Discover how to make money before you commit a penny of your own.

This is for people who can’t hang around, who want to make money now and want the best possible basis for their business ongoing.

The biggest secret to business success

There is one crucial decision you can make with regard to your business – just one. And it is not ambiguous. There is one correct answer and only one.

If you make the right decision you will do very well. You will have a successful business for as long as you want it.

If you chose poorly - you will fail.

Would you like to know what this key decision is that will make or break your future?

You need to know:

	The one key secret that will make your business a success when others fail.
	How to minimise you risk, and make sure any investment in your business re-pays itself many times over.
	How to take the guess-work out of your business and turn it into a reliable and profitable income stream.
	How to avoid piling up stock that just won’t sell.
	How to avoid expensive mistakes and get it right first time, every time.

I repeat – in your candle business there is only one key decision you ever need make to ensure success. Don’t you think you would save a lot of wasted time and aggravation if you knew what it was?

Find the best places to sell and avoid the duds

I show you how to find or create outlets for your candles and once you have located an outlet, how to evaluate it.

Not all ways and places you might sell your candles are created equal!

	Find which outlets will maximise your profit, and which will drain it
	How the right choice of outlet can double or treble your income
	How creative shopping for distribution channels can give you a whole new customer base.
	How to pick low hanging fruit first to maximise your returns in the early days.
	Complete evaluation of which distribution channels will give you the most return for the least effort.
	Plan your sales campaign like Alexander crossing the Alps! Build your empire one conquest at a time.

Really giving thought to exactly where you are going to sell will bring huge rewards, we show you how to compare all the options and give you an exhaustive list so you can make sure you have considered every possibility.

Who’s afraid of the competition?

New businesses are generally terrified of competition, but you don’t have to be. The book tells you how to identify exactly who your competition is (possibly not who you thought). How to evaluate their strengths and weaknesses and compare them to your own. Why competition can occasionally be a good thing and when it’s genuinely a threat. If it is a threat what you can do about it.

	How to evaluate the threat level that competition represents.
	How to evaluate competition calmly and rationally, without going into a tailspin.
	How to beat them at their own game.
	How to beat them by refusing to play their game.
	How to use competition as motivation to raise your own game.
	What NOT to do in response to competition – don’t let them affect your sales.

Make your own candles and keep even more profit?

Make your own candles or buy them in? It’s worth considering all the options.

With our full list of points to consider you will quickly be able to determine whether you want to make your own candles, or if you want to buy in candles wholesale and sell them on.

	Evaluate whether making your own or simply re-selling is better for you.
	The real costs and profits of both.
	Find the best suppliers to avoid being ripped off and ensure reliability of supply.
	How to build brilliant relationships with your suppliers so they will favour you over others.
	Save money on supplies to maximise your profits.
	Ensure your own customers are never disappointed.

This choice will determine a lot of where you spend your time and energy in your business, so you need to get it right and ensure that you are doing what you love and what will bring in the most profit.

Top Sales Techniques for Candle Businesses:
Your easy four-point plan to clinch that sale

At some point, whether you are selling a few candles to a limited number of friendly retail outlets, or working the shows week by week you are going to need to sell.

A lot of people are very nervous about selling. We’ve all had horrible experiences with sales people that we don’t want to inflict on other people and a lot of self-doubt can creep in.

The good news is that selling, like any other skill can be learned and doesn’t have to involve a lot of pushy techniques. In fact these are likely to be counter-productive. We show you the easy, natural, gentle way to make a sale: you will barely realise you have “been selling” it will all feel so effortless. And your customers will be pretty happy too.

	The very best and most effective ways to clinch sales.
	The two types of client – why you need to cater to both and how to do so.
	Why top sales technique is the make or break factor for most businesses.
	How anyone can improve their sales with a little know-how.
	Working a show.
	Best ways to demonstrate your product – safely.
	The best kind of value-add to give your customers – for free!

Selling can be one of the most exciting and pleasurable parts of your business when you know how to do it properly.

Price it right

It is hard to fix what prices you should sell your candles for right off. Pricing is a bit of a mystical art at the best of times. Depending on which outlets you choose to sell through you may also find it hard to vary your prices if you find they aren’t working.

Wouldn’t you like to know clearly:

	How to set the best price – the most profit for you, but your customer is still satisfied.
	Why cost is the WORST thing to base your price on.
	If in doubt – the Rule of Four.
	How to identify hidden costs, and find hidden profits.

Don’t spend a long time worrying about what prices to set. And don’t set them too low or too high. Find out how to set them realistically, but profitably.

Spend wisely for maximum return

You will need to spend some money up front to get started, but how much? What do you spend it on? And how much should you keep spending with no return before you give up?

	Determine how much money you need to get started.
	Don’t spend more than you need.
	Avoid wasting money on items you don’t need.
	Items you can’t do without.
	Find out exactly how much a minimum budget to start your candle business is.
	What to spend money on if you can afford more, but why you don’t need to go crazy.

Find out before you commit yourself piecemeal whether you can afford to get started. Find out why this is an investment not a shopping trip. Spend your own money only when essential!

Congratulations – you have a candle business!
What now?

Once your business is up and running you will want to know how to take it to the next level, how to avoid problems and how to make the most of success.

	When to persist and when not to.
	Common problems and how to overcome them.
	Keeping the customer happy and coming back for more.
	What of the future? Know where you’re going for even higher profits.

We won’t just set you up and running and then leave you in the lurch. We’re with you all the way.

Do you think you can afford to start your candle business without knowing all this?

All this vital information – and more - is available right now in my step-by-step guide on how to start a home-based candle business. “The complete step-by-step candle business start-up pack”

Here’s what you’re going to get:

• A specific roadmap to building the size and type of business you want to run.
• Focus on how to make your candle business successful.
• Precise details on the mechanics of the business, how it will work, what will make it profitable.
• An outline of how to get started as soon as possible.
• Help to determine a realistic start-up budget.
• A spotlight on your agenda and interests, not anyone else’s.

The last person I spoke to who had tried going it alone with no help spent $5,073.01 in three months and made $64.52 in sales before she gave up in disgust and got a job.

You could go to college and get a degree for three years at a conservative cost of $45,000. You could work in industry for twelve years like I did and learn the hard way. You could spend $5,000-$12,500 every single year on professional development like I do. After 12 years and about $135,000 you’ll be ready.

Or you could just give it a go on your own time and money for six months and see what happens. Like the girl who ended up $5,073.01 down.

Or you could hire a personal business coach/mentor to sit over your shoulder and show you what to do. Rates are anywhere from $500 to $20,000 a day depending on who you hire.

Or you could just cut to the chase, get started immediately, save a tonne of lost time and money on trial and error, cut guesswork and tap into all this knowledge and expertise. It will be like hiring your own top-end personal business mentor to guide you by the hand, but at just a tiny fraction of the cost.

You can pick up my complete guide on how to start a home-based candle business for $67 $47 $37 - January special.

Which is a pretty good deal when you consider the alternatives above. But I know when you read it you’ll think it’s worth hundreds of dollars to you – probably closer to the $135,000 I have spent on my professional education.

But I want you to be completely satisfied and utterly confident you’re getting great value, so there’s more:

BONUS #1: Top ten most profitable candles to make VALUE: $24.99 FREE …Ten easy, quick, recipes for truly beautiful candles. If you want to make your own candles for maximum profit, we show you the top ten which will give you maximum return on time and ingredients used. Get started quickly with proven sellers.

BONUS #2: List of wholesale sellers of candle making supplies VALUE: $19.99 FREE … We list forty suppliers of wholesale candle making equipment. Variety of useful items, including discount wax, wicks, scents, dyes, moulds, jars and embeds. Shop around and get what you need for less.

BONUS #3: List of wholesale suppliers of candles for re-sale VALUE: $14.99 FREE … We give you the details of suppliers who sell candles for you to re-sell. They all sell wholesale to you, so you can re-sell to your customers to profit. With forty-three suppliers selling very different products there will be plenty for you to choose from!

BONUS #4: Grant-grabbing business plan VALUE: $49.99 FREE … We’re very proud of our template business plan for a candle making business. It’s quick and easy for you to tailor to your individual requirements. You can also use your business plan to apply for grant money. I have received over $9,500 of grant money using plans just like these. If you get your grant money your investment of $47 will be repaid many times over – and your plan is absolutely free!

Year and a day risk free guarantee!

I’m absolutely confident that you are going to love the tips and tricks in the book, and if you follow all the steps outlined you will have no problem starting a successful candle business. Give this a try for a year and a day – 367 days from day of purchase. If at any time you want to return the book for any reason whatsoever, just send it back - you’ll get: a full no-questions-asked refund. and as a thank you for trying it, you get to keep all your bonuses as well!

Grab your copy NOW!

If you are wanting to develop an amazingly successful candle making business in the shortest time possible, on the smallest necessary budget and avoiding the headaches of not knowing what you are doing, grab your copy right now. All for the low price of $47 $37

Click below to grab your copy and download now!

Remember - this is an ebook – it can be downloaded in the next two minutes and you could get started on your successful business today.

To your great success,

Director of HomeCandlesMakingBusiness.com

P.S. If you want to get started working from home with you own candle business quickly, easily and professionally and save months of frustration you need “The complete step-by-step candle business start-up pack”.

P.P.S. With the guide you will also get four bonuses valued at $109.96. Yours totally free. And if you don’t’ absolutely love my book and it doesn’t help you to sky-rocket you to success in starting you own candle business let me know – I will refund you every penny and you’ll get to keep all the bonuses as well.

P.P.P.S. If you don’t get the “The complete step-by-step candle business start-up pack” what’s going to change about your life?